Privacy Policy Last updated: April 1, 2025

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1. Introduction

This Privacy Policy explains how The RLK Group Ltd ("we", "us", "our") collects, uses, and protects personal data through our website www.therlkgroup.com and related platforms under our control, including UrbanAnalytix™.

2. Who We Are

UrbanAnalytix™ is a trading name of RLK Technologies Limited – Part of The RLK Group. We are committed to safeguarding your privacy and ensuring your personal data is handled transparently and lawfully.

3. Information We Collect

We may collect and process the following information:

- Contact details such as name, email address, phone number.

- Business or professional information relevant to our services.

- Technical data including IP address, browser type, and usage patterns.

- Communications with us via email, phone, or through forms on our site.

4. How We Use Your Information

We use personal data to:

- Provide, operate, and improve our services.

- Respond to inquiries and provide customer support.

- Send important notices, updates, or promotional content (only with your consent).

- Ensure the security of our systems and prevent misuse.

5. Legal Basis for Processing

We process personal data based on one or more of the following grounds:

- Your consent.

- Performance of a contract.

- Compliance with legal obligations.

- Legitimate interests pursued by us or a third party.

6. Data Sharing and Disclosure

We do not sell your data. We may share personal data with:

- Service providers who assist in running our website or services.

- Legal authorities if required by law.

- Partners or affiliates under confidentiality agreements and only when necessary.

7. Data Retention

We retain personal data only as long as necessary for the purposes described in this policy, or as required by law.

8. Your Rights

You have the right to:

- Access, correct, or delete your personal data.

- Withdraw consent at any time.

- Object to or restrict certain types of processing.

- Lodge a complaint with a supervisory authority.

9. Data Security

We implement appropriate technical and organisational measures to protect your data from unauthorised access, alteration, disclosure, or destruction.

10. Cookies and Tracking

We use cookies and analytics tools to understand usage and improve our website. You can control cookie settings via your browser preferences.

11. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised 'last updated' date.

12. Contact Us

For questions or requests regarding this policy, contact us at: info@therlkgroup.com